DR.Mani's Get-'Em Program - Tips To Grow Your List In Just Seven Hours Part 2

GET-EM : THE THIRD HOUR

So you've identified target lists and browsed through their content. You are now ready to contact them.

This is the most important step - your first note should not be too strident or threatening. Remember, some of these lists may be in direct competition with yours. Many may have been around for years, may have much larger subscriber bases than yours. All these facts will condition the way these list owners will view your first approach - PROCEED CAUTIOUSLY.

How should you word that all-important first message ?

Rule 1: INTRODUCE YOURSELF

Say hello. And then introduce yourself. Your name. What do you do.

Rule 2: TELL ME WHY

Say why you are writing this letter. Be brief. Be direct. Get to the point. And tell them WHY reading this letter through will benefit THEM ! Not you, THEM. Stress the benefits to the LIST OWNER from your venture, and you'll have him (or her) hooked right from the start.

Here's a sample from what I wrote:

"Hello

My name is Dr. Mani Sivasubramanian, and I publish two ezines on Heart Health and Disease.

I would like to suggest a joint venture with your own health related publication which could help increase subscriber base to both of our ezines."

Rule 3: DESCRIBE YOUR LIST / EZINE

Write a brief note about your list or ezine. Avoid hype. Don't inflate the numbers of your subscribers. Don't lie about anything ! Tell them where they can view a sample of your content - archives of previous postings, an autoresponder where they can get a sample of your ezine. Unless they ask you to - DO NOT SEND THEM A COPY OF YOUR EZINE; DO NOT ADD THEM TO YOUR LIST.

Tell them

* how big your list is

* how fast your list is growing

* what plans you have to expand it further

* whether or not advertising is accepted

* mention if it is an opt-in list

* tell them if your new subscribers automatically get a welcome message (the importance of this will become apparent in the next part of this tutorial)

DR.Mani's Get-'Em Program - Tips To Grow Your List In Just Seven Hours Part 3 Continue....

Today's tip was contributed by...

***********************************

Dr. MANI Sivasubramanian, M.D.

GUIDE - The Mining Co. http://heartdisease.miningco.com

Heart Disease Online http://www.dencats.org/heart/index.htm

YOU CAN LIVE LONGER - When you get your HEART into shape Dr.Mani's Heart Beat Healthzine FREE by email every month de

livers tips, news and advice on preventing heart disease. Get your own copy TODAY ! Subscribe NOW http://www.dencats.org/heart/register.htm or Email siva@dencats.org?subject=subscribe

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